Senior Manager, Branded Content Strategy
Overtime
New York, NY, USA
USD 90k-100k / year + Equity
Posted on Jun 17, 2025
Overtime is looking for a multi-talented digital media professional for the position of Senior Manager, Branded Content Strategy.The ideal candidate for this position will be ready to work cross-functionally across Overtime’s Production, Social, Sales, Commerce, and Tech teams on a variety of daily tasks and long-term projects.
The Senior Manager will be expected to oversee ideation and strategy for Overtime’s branded content pitch process. This will involve leading brainstorms (and coming up with ideas on your own), writing out concepts, pitching to clients, proposing talent, and building out production and rollout calendars. The Senior Manager will also be responsible for monitoring performance of all content, participating in the creation of wrap decks, presenting to clients about how their campaigns performed, and offering recommendations for how we optimize and improve in the future.
The ideal candidate for this position is ready to work on a variety of projects, based on time-of-year and business priorities. Occasional work on nights and weekends required.
What you’ll do:
- Lead Overtime’s branded content ideation process
- Sit between Sales and Content team to execute strategy and deliver quality content that aligns with Overtime and our branded partners vision
- Write-up creative concepts for use both internally and externally
- Oversee project collaboration between all of our internal teams, especially between our Sales and Production/Social teams
- Work with our talent to manage schedules and produce social content
- Supervise management of internal docs, like programming calendars and edit schedules
- Work nights and weekends, and potentially travel, depending on our project slate
Who you are:
- 6+ years of experience working in the media industry
- Familiarity with all aspects of the video production process, from pre-production to field production to post-production
- You love consuming digital content and are well-versed in all of the social platforms
- You understand Overtime’s social voice and can describe it to internal and external stakeholders
- Comfortable wearing many hats, and bouncing between different projects from minute-to-minute
- A self-starter, always looking for people and projects that could use a helping hand
- You’re fluent in the digital content sales process, and are familiar working with brands and ad agencies
- You’re insanely creative and have a ton of ideas for great social content that would be a fit on Overtime’s channels, and could also be sponsored by a brand
- You’re comfortable and have deep experience pitching and explaining creative ideas to internal and external people
- Your organization and communication skills are elite
- You have incredible attention-to-detail
The salary range for this position is expected to fall between the range of $90-100k annually. Salary will be determined based on the individuals years of relevant experience and skill set. Overtime also offers a flexible vacation package, health benefits and stock options in the company.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.